COMEDIAN OFFERS NEW YORKERS FREE CAB RIDES FOR THE DAY
Wednesday, September 28, 2011
COMEDIAN OFFERS NEW YORKERS FREE CAB RIDES FOR THE DAY
Mark Malkoff of the Recent ‘Apple Store Challenge’ Viral Phenomenon
Takes the Recession to the New York City Streets
NEW YORK, September 28, 2011 – Mark Malkoff, a local New Yorker and comic/filmmaker, orchestrated a challenging stunt by offering a free cab ride to any New Yorker on Tuesday September 13th from 6am until 10pm. The video will premiere for the first time today at My Damn Channel.
Beginning at 6am on September 13th, New Yorkers wanting a free cab ride sent hundreds of Tweets to Malkoff at
@mmalkoff with their location and desired destination. Malkoff attempted to give out as many free rides as possible. He also gave out free rides in both Manhattan and Brooklyn.
Malkoff successfully enlisted the help of New York cab driver Sean Kean who requested to remain anonymous. Since the driver went over the normal twelve hour cab shift, they took designated breaks throughout the day in compliance with New York City law.
"With the current state of the economy, I was excited to be able to offer this gift to my fellow New Yorkers who might not be able to afford the luxury of a cab ride,” said Mark Malkoff. “Also I really wanted to know how much a fifteen hour cab ride costs.”
The final meter which ran during the entire day totaled $468.10 and the total distance covered was 60.2 miles. Please visit My Damn Channel to enjoy the entire experience.
About Mark Malkoff
Mark Malkoff is a comedian and filmmaker. He has been featured on "The Today Show," "CBS Early Show," "Good Morning America," CNN, Fox News, MSNBC, and "The Tonight Show with Jay Leno." Mark achieved worldwide media attention by living and sleeping in an IKEA store in Paramus, New Jersey for an entire week. He also starred in a popular short video in which he visited and consumed purchases at all 171 Starbucks locations in Manhattan in less than 24 hours. Mark made headlines again with a video where he was physically carried 9.4 miles in Manhattan by 155 individuals, disproving the myth that New Yorkers are rude. Mark tackled his internet addiction by locking himself in his apartment bathroom for five days without internet access. He proved that he could achieve 6-pack abs in 30 days and he proved that a child's Big Wheel could beat a NYC bus racing across 42nd Street in Manhattan. Most recently in “Apple Store Challenge” Mark brought a goat into the Apple Store to illustrate that they will allow customers to do practically anything. You can see Mark’s videos at
www.MyDamnChannel.com/MarkMalkoff.
About My Damn Channel
My Damn Channel is an entertainment studio and distributor of premium original programming by established and emerging talent from film, TV, and the Internet. The company has launched successful comedy series including Wainy Days, Gigi: Almost American, Daily Grace, Horrible People and You Suck at Photoshop. The My Damn Channel Distribution Network reaches over 50 million unique visitors monthly. We co-create branded entertainment and custom, targeted distribution campaigns for companies like Subway, IKEA, IFC, Adult Swim, PUMA, Trident, Southern Comfort, and Lincoln. The My Damn Channel Blog Network and the My Damn Channel Talent Network also launched in July 2011. Please visit
www.MyDamnChannel.com/sizzlereel.
Media Contact:
Mark Malkoff
646.207.0728
Mark@MarkMalkoff.com